Sales & Marketing

Emails are a powerful tool for communication that have a high potential ROI. According to data from McKinsey & Company, emails are...

If there’s one topic we hear golf operators ask about more than any other, it’s golf course marketing. There are many moving pieces...

COVID-19 has thrown a wrench into the typical restaurant customer service, systems and measures that have been a part of the industry...

The onset of COVID-19 and resulting lockdown restrictions have put the debate over offering in-house delivery versus using third-party...

Meal delivery has exploded in popularity. Close to $200 billion USD is spent on delivery and takeout each year—even prior to COVID-19,...

For such a potential revenue driver, golf events and proper golf event management are often overlooked by course operators, GMs and...

With store closures and limited in-store activity, more businesses than ever are competing for consumer attention online. For retailers...

On April 21, 2020, Google announced its plans to make it free for merchants to sell on Google. Starting early May, search results on...

Mother’s Day is on the horizon, and many restaurants are beginning to promote their brunch menus. While brunch is a long-standing...

With social distancing measures forcing restaurateurs to temporarily stop offering dine-in service, meal delivery and takeout have...

In late March, Ontario ordered the closure of all non-essential workplaces to help slow the spread of COVID-19 and flatten the curve...

COVID-19 is forcing us to reinvent our relationship with customers and how we serve them. Customer needs have not disappeared, but...

From tee times and logo-ed apparel, to a hotdog and beer at the turn, your golf club likely sells a variety of products. Having more...

While physical stores are an important part of the customer journey, one that gives merchants the opportunity to create immersive experiences...

Have you put an SEO strategy into place at your golf course? Are you worried that your website is not showing up when prospective golfers...

When’s the last time you bought something based on recommendations from friends and family? Data suggests that it happens often and...

As the hospitality scene continues to shift with the winds of temporary trends, there’s one thing that has seemed to stick. The power...

  Christmas is almost here and that means it’s time to celebrate and enjoy the beautiful golf days ahead of us (for the lucky ones...

  When the golf season is all wrapped up and winter starts to tighten its grip, many courses in North America may seem like they turn...

Managing an SEO campaign is a long-haul process that requires thoughtful planning, testing and learning—but most eCommerce marketing...

  It’s that time of year again. The busy days of summer have passed and the number of golfers visiting your course are beginning...